Fabrice Fallum

Fabrice Allum

BOARD DIRECTOR

fallum@doublehelixdevelopment.co.uk
+44 (0)20 7299 9830

Fabrice has been involved in Pharmaceutical Market Research since 1993, with Phoenix International Research and Research International prior to joining Double Helix in 2001 as a Director. He was promoted to Board Director in July 2007.

Fabrice works across the development lifecycle; being responsible for designing studies and working with clients to deliver strategic insights and recommendations. He manages research and project teams within Double Helix's London Headquarters.

His skill set is in global market research, specialising in market understanding, Scenario Planning and positioning solutions. He has recognised expertise in discrete choice, patient segmentation, perceptual mapping and concept evaluation techniques - including significant experience with Patient Case Record and Patient Insight studies. Fabrice is bi-lingual in French and English and holds a B.Sc. Hons in Marine Chemistry from the University of Liverpool.